Insecure girls with body issues are getting the same awful message - that they have to fit within a certain size range in order to be attractive and acceptable in society - from a myriad of sources. Seriously, it's ALL AROUND US that thin is pretty and being pretty is the only way to have friends and be loved. I just don't understand why Abercrombie is being singled out as a powerful driving force in this situation. All of the entertainment/fashion industry glorifies a certain appearance, yet a clothing company is taking major heat for catering to people whose bodies fit that ideal?
Abercrombie's marketing ploy, the claim that they only cater to the cool, attractive kids, is being eaten up as they want it to be. Self-absorbed people will pat themselves on the back for wearing that brand, perpetuating the delusion that they are part of some elite clothing clique. Tryhard teenagers will continue to try hard to purge their insecurities through a label on their pants. People want that exclusivity so badly that they will pay stupid prices for a middle-of-the-road product, simply to feel like they're the kind of person that "belongs in those clothes". Heh.
Abercrombie's marketing ploy, the claim that they only cater to the cool, attractive kids, is being eaten up as they want it to be. Self-absorbed people will pat themselves on the back for wearing that brand, perpetuating the delusion that they are part of some elite clothing clique. Tryhard teenagers will continue to try hard to purge their insecurities through a label on their pants. People want that exclusivity so badly that they will pay stupid prices for a middle-of-the-road product, simply to feel like they're the kind of person that "belongs in those clothes". Heh.