I was raised in an area where probably the vast majority of people believed that if you didn't believe a certain way you would go to hell. I had quite a few try to 'save' me.
I didn't find it frightening. I found it annoying, but that's all. I don't remember anyone trying to 'save' me until I was older, though. I think they believe you have to reach a certain age of accountability before you are 'lost'.
Maybe because my dad's a minister, I wasn't ever scared about it. Maybe just his reassurance that that's not the way he believed it, but I was never scared about it.
It was bothersome. On the other hand, if they really thought I was going to hell unless they could convince me to do something to save myself, and they would contribute to my going to hell if they didn't at least try to convince me, then I could understand why they would want to talk to me. I guess I would do the same thing if I strongly believed I made any difference to someone's eternal destination.
So, maybe it was having a minister for a father, or maybe because they didn't start 'talking' to me until I was older, but I never found their messages scary (but I can see that it could be). I tried to avoid it, though.
And some of the lively debates in our household that I mentioned in an earlier post were with friends of my parents who would try to convince my father that he needed to work on 'saving' people, and his reading the Bible and explaining his interpretation that it wasn't saying that was his job to do so or even in his ability to do so.